- Keywords on page one in 6 months
- 8Keywords on page one in 6 months
- Monthly organic clicks from those terms
- 1,100Monthly organic clicks from those terms
- Keywords where ChatGPT cites the site
- 4Keywords where ChatGPT cites the site
Travel technology / B2B SaaS · Kochi and Dubai, selling globally
Building category visibility for an AI travel booking platform
Ecogo AI
- The problem
- ecogo.ai launched FareOS, an AI-native booking engine, into a category dominated by long-established travel technology incumbents. The buyers — B2B consolidators, online travel agencies, travel management companies and airlines — are a small, technical audience who search in industry language rather than general terms, and who evaluate over months. A new company in that position has no domain authority, no branded search demand, and a product category most people have never heard of.
- What we did
- Two channels run together. On search: mapping the specific terms the buying side actually uses — GDS and NDC integration, wallet-safe booking, B2B booking engine, consolidator platform — and building pages that answer each properly rather than competing for generic travel keywords. On social: LinkedIn as the primary channel, because that is where the audience is, with content built from the team's genuine GDS and NDC background rather than product announcements.
- What happened
- Eight target terms reached the first page of Google within six months, from a domain with no organic history and in a category dominated by incumbents. Those positions are worth roughly 1,100 organic clicks a month. ChatGPT now cites the site as a source for four of the category questions we track — visibility that did not exist when the programme started, and that no ranking report would have captured.